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The Most Transparent Food Marketplace.

Our way: Transparent food system. Curated for customers. Protected by standards. 

Why the Name BUBBLE?

When describing the company we wanted to build, we wanted to create our own space in the health food system that is transparent — clean ingredients, passionate food makers, sourced responsibly; curated — for customers to easily navigate; yet protected — from the stale influences of the old food system... like a bubble. BUBBLE!


Sorry to Burst Your BUBBLE . . . 

But today's food system is loaded with refined sugars, dyes, gums, and preservatives. Enter the BUBBLE Approval Process — a strict test formed to disrupt and create change in a stale food system.


The BUBBLE Stamp Of Approval

Each and every product sold on BUBBLE goes through the BUBBLE Approval Process  a rigorous set of standards constructed by top chefs, nutritionists, Eastern and Western practicing doctors in order to gain their BUBBLE Stamp Of Approval. 


We look at the labels so you don’t have to. Each BUBBLE Approved good is truly clean label — For the full roster of what we do and do not allow, check out our Naughty and Nice List

Products on BUBBLE contain:

• Whole fruits, grains, and vegetables
• Some added natural sweeteners: whole fruit juices, honey, maple, coconut sugar . . . etc. 

Products on BUBBLE do NOT and will never contain:

• Refined or artificial sugars
Preservatives, fillers, or gums
• Artificial dyes
• Trans fats or hydrogenated oils


    It’s a tough job, but someone has to do it! BUBBLE Approved goods are not only good for you, they are also tasted by BUBBLE’s team and community of experts to ensure that they are delicious and the tastiest of its kind. Just because it’s healthy, doesn't mean it has to taste like cardboard ;)

    Innovative Category Leaders:

    We look for the game changers — products that are best in class and reflect BUBBLE’s beliefs for transparency and a new food system.

    Sourced and Produced Responsibly:

    A thorough background check that each food maker is food safe certified and practicing ethical and sustainable sourcing to create their products.


    Start selling on BUBBLE:

    Send us 3 of each product you want to sell with BUBBLE: 
    * Please include contact information and follow up with an email:
    Our team will review your products against our rigorous set of standards. 
    * If you need more industry insights, please review BUBBLE's 2020 resource guide.
    Approval & Invite
    All BUBBLE  Approved Goods will be confirmed with a letter and invite to our platform.
    *Disclaimer: Any additional samples or any not accepted will be donated to the NYC Food Bank. 

    Here's How!

    BUBBLE is a marketplace, not a retailer. Ship your clean label products directly to customers in search of the highest-quality health food!