YAY NOVELTY

YAY NOVELTY is a lifestyle brand offering products from gourmet delicacies to eco-friendly home essentials. Founded in 2014 by Sunchea Phou, a genocide survivor, the brand redefines consumer interaction with its quality products and meaningful stories. "YAY" signifies WHY and WHY - the purpose of its existence and the essence of its offerings. YAY NOVELTY promotes wellness, sustainability, and empowerment by supporting Cambodian genocide survivors through small-scale farmers and artisans. Join us on a journey toward empowerment and sustainable living, where each purchase makes a difference.